---
title: "Emanuela Zaccone: Monitoring is not just about observation, it is about action and relationships"
description: ""
canonical_url: "https://www.shiftmarkom.de/blog/emanuela-monitoring-is-not-just-about-observation-it-is-about-action-and-relationships.html"
published: "2012-08-28"
updated: "2023-08-14"
language: "de"
content_type: "Article"
publisher: ""
---

# Emanuela Zaccone: Monitoring is not just about observation, it is about action and relationships

**Datum:** 28.08.2012
**Autor:** Christine Pauligk
**Kategorien:** News & Aktuelles, In eigener Sache, Social Media Monitoring

Emanuela Zaccone  is Social Media Analyst and researcher at Telecom Italia, where she works as part of the Reputation Monitoring Room team (Corporate Communication area; Department of Corporate Identity, Research & Digital  Communication; Brand Strategy and Research Unit). She is also a Social Media Marketing blogger, trainer and consultant.


Auch Emanuela ist neben Bjarke internationale Keynote-Sprecherin auf dem Digital Marketing & Media SUMMIT und wird zum Thema Social Media Monitoring referieren. Dabei gibt sie tiefgehende Einblicke in ihre Erfahrungswerte bei der Telecom…