--- title: "What is a Social Media Newsroom about?" description: "" canonical_url: "https://www.shiftmarkom.de/blog/what-is-a-social-media-newsroom-about.html" published: "2009-07-08" updated: "2023-08-13" language: "de" content_type: "Article" publisher: "" --- # What is a Social Media Newsroom about? **Datum:** 08.07.2009 **Autor:** Bjoern Negelmann **Kategorien:** Interview As I was "scrolling around" on Facebook and the Social Web the last days in order to research on my thought towards PR 2.0 I stumbled upon Jason Kintzler of PitchEngine.com that is offering a "social media newsroom service". While questioning him whether they already reached out to Europe or Germany we had a short chat about PitchEngine and their approach that we rearranged into a small interview afterwards: 1) What is PitchEngine about? Jason Kintzler: PitchEngine is a new social platform that enables PR to effectively package stories featuring social content to better collaborate with…